Wednesday, June 15, 2011
What can I do to strengthen my brand as a freelance copywriter? --"No Identity Yet"
Dear No Identity:
If you could add value to your personal brand for less than $50/year, would you do it?
Here's how: Use a branded domain name for your email address.
Gmail, Hotmail, Yahoo, etc---sure they're free, but they do nothing to set you apart from the mushrooming legions of freelance copywriters. Plus, they're a dead giveaway that you're a newbie. And they do nothing to support your brand.
The good news is for less than $15, you can register a unique domain name. And for about $2.00/month, you can use it for your email address. For the details, just search on "domain name for email."