Let's start with the biblical proverb: "Where there is no vision, the people perish." Somewhere in the mist of long forgotten time, that particular proverb was adapted to fit a business audience. In today's world of corporate communications, it now reads "Where there is no vision, the company will perish."
Sooner or later, you're going to have to deal with a client's vision statement. This should help prepare you for that exciting day...
If you don’t know where you’re going, how will you ever get there?
- In our chosen markets, we are the leader in client satisfaction, professionalism, superior quality and innovation.
- We are the architect of responsive and creative solutions to our clients' benefit, compensation and human resources needs.
- Our teams combine technical excellence with a superior understanding of client needs and the environment in which our clients operate.
- We are committed to working partnerships with our clients that add value and consistently exceed expectations.
We create things for every kind of imagination.
Products that stimulate the senses and refresh the spirit.
Ideas that always surprise, and never disappoint.
Innovations that are easy to love, and effortless to use.
Things that are not essential, but hard to live without.
We're not here to be logical. Or predictable.
We're here to pursue infinite possibilities.
We allow the brightest minds to interact freely, so the unexpected can emerge.
We invite new thinking, so even more fantastic ideas can evolve.
Creativity is our essence.
We take chances. We exceed expectations.
We help dreamers dream.”